Background：

MIXUE Ice Cream & Tea is widely celebrated globally for its value-driven frozen treats and fresh beverages. However, this immense popularity presents a significant operational challenge: managing massive waves of student and young consumer traffic during peak afternoon and weekend hours. The intense pressure on counter cashiers often led to ordering bottlenecks and longer wait times. To maintain its core competitive advantage of ultra-fast service and high-volume delivery, MIXUE required a durable, quick-response digital self-ordering terminal.

Solution: FUNPAD LP4 Kiosk

To smoothly distribute frontline traffic and modernize the shop environment, MIXUE introduced the commercial-grade FUNPAD LP4 Smart Kiosk across its high-density retail outlets.

Optimizing Compact Spaces: The ergonomic and space-conscious engineering of the FUNPAD LP4 allows it to fit perfectly into smaller storefront layouts without interfering with the primary beverage pick-up zones.

Interactive Topping Customization: The high-definition touchscreen showcases an engaging, visual menu that lets guests intuitively modify ice choices, sweetness percentages, and ice cream toppings, securing absolute order precision.

Rapid Digital Checkout: Completely handles the self-ordering and transactional workflow, giving consumers the freedom to browse, order, and pay through contact-free digital options in just a few taps.

Results & Benefits：

Integrating the FUNPAD LP4 self-service infrastructure has fundamentally upgraded MIXUE's fast-casual operations. By converting walk-in guests into self-directed buyers, stores successfully eliminated counter queue stress and cut down on verbal communication mistakes. This allows team members to dedicate their full attention to lightning-fast product assembly and strict food quality compliance, pushing daily storefront transactional capacity to new heights.

* MIXUE bubble tea shop self-ordering kiosk deployment：